One doesn't live by bread alone. A human being naturally needs physical contact with other human beings. Our ancestors would pass hours, examining, scratching and cleaning each other, or simply staying very near to each other. They would also all sleep together. We, in comparison, suffer from an almost total lack of physical contact with friends and relatives. For many, sexual activity is the only moment of physical contact. And this doesn't favour a stress-free sex life. The relationship between couples is expected to fill a very large void, which becomes overloaded with expectations and anxiety. Cuddling is an essential requirement for living in good health. It comforts, calms and restores.

Why can't one pass an evening with one's male and female friends, cuddling and massaging each other?

This is a big social problem because our customs and traditions don’t provide similar pastimes. Everything that has to do with the body is relegated to the domain of anxiety, sexuality and sin. It has been like this for the past ten millenniums. But perhaps the time for change has come.